Who Owns Curbed?
Curbed has officially returned as part of New York Magazine, joining other local verticals such as The Cut, Vulture, and Strategist.
Curbed won’t receive its pages in the biweekly magazine anymore, but its stories will still feature regularly. This move should make Curbed more sustainable as a business and ensure its future viability.
Vox Media
Vox Media is an award-winning, modern media company known for its influential editorial properties, such as Vox, SB Nation, Eater, and The Verge. Furthermore, Vox offers popular podcasts and produces nonfiction videos for TV and streaming services. Their mission is to empower people to navigate the world they inhabit – they believe collaborating well by pooling knowledge and resources efficiently; cultivating passion; taking risks responsibly; respecting all users irrespective of age; celebrating achievements responsibly & celebrating change are keys to their success – also committed to understanding that diversity shapes unique cultures & informs their content creation processes – to name a few of Vox’s core values!
Vox’s approach to news and commentary has earned them recognition as a progressive media outlet, but critics remain. Vox is frequently accused of neglecting right-wing viewpoints while publishing “clickbait” articles that exploit fear to draw readers and too quickly report unproven facts or reports on rumors.
Curbed has offices across the U.S. with staff journalists specializing in covering local events and politics to share them with a national audience. Curbed also publishes coverage of cities and urban life that maintains the same wit, passion, and obsessiveness characteristic of its New York Magazine home base.
Curbed was launched as an urban news and culture website in 2004 and quickly established itself as the leader in its niche. Covering everything from real estate transactions to the last gas station in lower Manhattan, its distinguished reportage and keen understanding of city life quickly established Curbed as a beloved destination among readers.
Vox Media announced in 2019 that when they purchased New York Magazine, they decided to incorporate Curbed into its New York Magazine brand and make it part of its flagship publication, NY Mag. Curbed will continue covering architecture and design in NYC along with neighborhoods and characters, as well as real estate policy issues and any power brokers or rabble-rousers who might affect it.
Curbed will relaunch as a paywall publication with news, opinion, and lifestyle content. Curbed will continue its national reach by engaging in lively and urgent dialogue about what cities can become as we live through a rapid transformation.
Lockhart Steele
Curbed was established as a blog in 2006 and has since grown into one of America’s premier real estate and urban design news websites. Over time, it has also expanded to cover food and style via Eater and Racked. Advertising Age has recognized Curbed as one of America’s fastest-growing sites,, and its headquarters are currently in New York, NY.
Lockhart Steele founded Curbed Media LLC – a family of real estate, restaurant, and shopping news websites covering real estate, restaurants, shopping, and lifestyle topics. What began as an experiment into whether blogging counted as journalism has grown into a multi-million dollar media empire that now spans cities nationwide. He previously held editorial positions at Gawker – an entity notorious for workplace sexual harassment issues – where Steele served as editor.
Recently, the site was relaunched with an emphasis on urbanism and design. Featuring a clean, modern aesthetic that emphasizes its content and real estate coverage, it also covers trends and developments across major cities worldwide, making the audience inclusive of architects, designers, and real estate developers.
Relaunching also meant introducing a new logo and tagline; one depicts an aerial view of a building or city from above, and another implies that urban life centers around this website. Finally, its new mobile-friendly design enables users to access it from any device.
The website’s editorial staff has grown significantly with new writers and contributors, working closely with an expanded group of editors and journalists to produce high-quality journalism covering housing, restaurants, and fashion – as well as video podcasts and blogs on offer here.
As part of its relaunch, the website has partnered with several brands and organizations to offer readers exclusive content and experiences. Current partners include Merchandise Mart and National Trust for Historic Preservation; in future endeavors, more brands and organizations may join to deliver additional material for its readers.
An ex-employee recently posted to Medium, alleging she was harassed at Curbed by Vox Media-owned Vox Media and Vox Media-owned Curbed, respectively. To address these allegations, Vox Media hired law firm Gibson Dunn & Crutcher as soon as the accusations surfaced; Eden Rohatensky accused Vox Media of ignoring her complaints of harassment while their head of People & Culture, Alexis Juneja, recused herself from any investigation process.
Racked
Real estate professionals frequently refer to rack as an apartment’s total square footage or its layout and number of bedrooms and bathrooms. If you are searching for your new living place, considering a rental with a good rack can be worthwhile; however, many factors must be considered before renting such an apartment.
Racks hold objects up, usually on one or more vertical axes. Racks are most frequently found in sports, particularly for holding balls and bats, though they can also support someone on crutches or support crutch users. One popular type of rack is wheelchair ramps made out of plastic, aluminum, or steel that are typically designed for use alongside wheelchairs or scooters.
Curbed was launched by Lockhart Steele, founder of Gawker Media, in 2004 and quickly made a name for itself as an influential real-estate website. While initially focused on property sales and rentals, its reach quickly broadened into urban life. Over time it became the go-to source for all things related to city living – eventually acquired by Vox Media and folded into New York Magazine along with The Cut, Vulture, and Grub Street, owned by their company.
As part of its relaunch, Curbed will extend its reach nationwide by engaging in lively, urgent conversations about what cities can become amid rapid change. The site will offer news and analysis related to real estate and commentary about urbanism, architecture, local politics, and local policies.
New to the site are several new sections, such as “Cityscape,” which covers news and analysis; “Real Estate,” which will cover what’s for sale; and “Design Hunting,” led by New York Magazine design editor Wendy Goodman.
The new site will offer additional features like videos and podcasts and a mobile app on iOS and Android devices. While most content will be free to access, some premium features may require payment.
Eater
Eater is a food website owned by Vox Media and was co-founded in 2005 by Lockhart Steele and Ben Leventhal. Initially focused on New York City dining and nightlife coverage, Eater has expanded to cover over 20 cities within North America, winning twelve James Beard Foundation awards along the way.
Eater was initially an informal blog that explored whether blogging counted as journalism. Since its creation, Eater has become an iconic food brand with multiple local sites and an expansive audience; industry analysts even refer to Eater as “one of the most successful local media companies of the past decade.”
Vox Media, owner of SB Nation, The Verge, Polygon, and Curbed network for $20-30 million in 2019. As part of its acquisition agreement, Curbed will close down city publications in Atlanta, Austin, and Boston while publishing at a reduced frequency in Los Angeles and New York; its staffers will join New York magazine editorial teams. Eater will remain based in New York; Eater staffers will remain within its operations in NYC.
The integration will create an organized space for New York’s architecture and design coverage to explore how cities operate. “Cityscape” will focus on urbanism through macro market analyses, micro listings, and curiosities. At the same time, “Design Hunting” will become Wendy Goodman’s home for searching out minimalist, maximalist, or all-in-between apartments and houses in New York.