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Suggestions for robotics startups elevating a Sequence B throughout a downturn • TechCrunch

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Jason Schoettler
Contributor

Elevating a Sequence B for any startup is difficult proper now, with many VCs pulling again on investments — funding for Sequence B rounds throughout all sectors fell 55% in August in comparison with a 12 months earlier, for instance.

However elevating a Sequence B for a {hardware} startup will be even harder. It has merely at all times been harder to get enterprise buyers to fund a robotics mission in comparison with a software-only enterprise, given robotics’ excessive capital necessities and the larger danger.

Nonetheless, the climb uphill can get a lot simpler if a robotics startup can showcase a strong enterprise mannequin, measurable metrics, and a plan for the following 18 months. As an investor in AI and automation corporations for over 20 years, I’ve backed dozens of robotics corporations, and I proceed to be bullish on the area.

You might want to present that clients are deriving actual worth out of your robots — saving time, cash, or each.

Listed below are a number of methods founders can use to organize their robotics corporations for a profitable Sequence B.

Present how your robotic works

Robots are inherently visible (can anybody neglect that video of Boston Dynamics robots dancing?) So if you pitch VCs in your automation firm, it pays to exhibit your robots in motion.

In case your robots are massive installations in warehouses or on manufacturing strains, invite VCs to come back to see them working. If they’re sufficiently small to move, carry them with you to the pitch assembly. And at all times have high-quality video out there to share on a pc or pill throughout in-person pitches, or on-line for digital conferences. Seeing your product in motion is important to getting buyers enthusiastic about it.