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EXCLUSIVE: GWR Studios, the brand new manufacturing arm of Guinness World Data, GWR Studios, has entered right into a content material partnership with WeShort, an on-demand service for premium short-form movies.
The event settlement will see GWR Studios work with WeShort to create new authentic short-form sequence to stream on the platform in 2023.
Moreover, WeShort will develop into the premiere dwelling of ten-part short-form sequence Guinness World Data, which options heart-warming tales behind the report makes an attempt of wonderful folks all over the world. WeShort purchased the non-exclusive rights at Mipcom Cannes final month, the place GWR Studios debuted with a slate of three titles.
WeShort launched in 2021 and is now out there in over 100 nations worldwide, providing content material together with Oscar- and Sundance-winning brief kinds.
The deal marks a primary content material improvement partnership for GWR Studios, which Guinness World Data launched final month below GWR VP of Tv and Digital Karen Gilchrist and Kathryn Hubbard, who’s Head of Content material Licensing. “This partnership is an excellent alternative to showcase the achievements of our report holders, dropped at audiences by the expertise and fervour of our devoted filmmakers,” mentioned.
Alessandro Loprieno, founder and CEO of WeShort mentioned: “We now have a discerning viewers who need to be enthralled, entertained and impressed by wonderful tales informed with cinematic high quality. GWR Studios are masters at presenting humanity at its most unimaginable and we look ahead to celebrating this with our collaboration.”
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