Bentley Launches Mulliner Riviera Assortment For Continental GTC
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Bentley has launched a brand new Mulliner Riviera Assortment for the Continental GT Convertible. The particular sequence celebrates yachting tradition and the French Riviera with distinctive inside and exterior touches. The automobiles will solely be obtainable via Bentley Monaco, the house of high-end yachts.
The Continental GT Convertible is on the market in three exterior colours that mirror the Mediterranean Sea: Aegean Blue, Aquamarine, and Caribbean Blue. The colour covers the outside, together with the carbon-fiber physique equipment and the deck-lid spoiler.
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Contained in the Alcantara-trimmed cabin, clients will discover Linen disguise and personalised Riviera Assortment treadplates. The automaker additionally provides marine knot logos to the headrests and embroidered Riviera trim emblems, that are a part of the automotive’s bespoke Shade Break up inside.
Mulliner presents three ranges of customization that start with the Bentley Configurator. Right here, Curated by Mulliner presents automobiles and options proper on-line. The second stage of personalization is named Mulliner Bespoke, which is simply obtainable via retailers like the brand new Riviera Assortment. The final word stage is Mulliner Coachbuilt, which builds one-off bespoke fashions just like the Batur.
“The Mulliner Riviera Assortment exhibits how Bentley has responded to the excessive buyer demand for personalization and bespoke exclusivity,” stated Balazs Rooz, Bentley Europe’s regional director.
Bentley has been placing a bigger and bigger emphasis on its Mulliner model lately. Since 2020, demand for Mulliner exterior paint has doubled, whereas private commissions have tripled, and the corporate has had no scarcity of particular fashions debut over the previous couple of months.
Earlier this month, Mulliner helped a Bentley proprietor craft two distinctive plane to match the styling of his bespoke Bacalar. Bentley additionally gave the GTC a pastel makeover for its Beverley Hills, California, retailer, showcasing Mulliner’s customization capabilities.
Gross sales have additionally been robust for the corporate, with the automaker setting a gross sales file for 2021. The corporate offered 14,659 automobiles, a 31 p.c improve over 2020, with the Bentayga accounting for 40 p.c of the automaker’s whole gross sales. The Continental GT noticed a 33 p.c improve, with 40 p.c of shoppers selecting the GTC. America led the world because the model’s best-selling area, beating out China by a pair hundred automobiles.
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