Apple TV+’s ‘Ted Lasso’ companions with Bumble to offer customers a blind relationship expertise • TechCrunch

Within the Apple TV+ collection “Ted Lasso,” characters Rebecca Welton (Hannah Waddingham) and Sam Obisanya (Toheeb Jimoh) obtain Bantr, a fictional relationship app the place customers can’t see one another’s pictures. Bumble, the women-focused relationship app, has now partnered with “Ted Lasso” to carry the expertise of Bantr to its customers.

On Thursday, October 13, Bumble is launching a weekly “Bantr Reside” expertise, which mimics blind relationship by having the person join by way of chat with out seeing what the potential match seems like.

“The premise of Bantr is a relationship expertise lots of our members have expressed curiosity in over time. Bantr Reside allows our neighborhood to attach with somebody unexpectedly and be taught extra about an individual earlier than seeing them. We look ahead to individuals on Bumble having enjoyable with Bantr Reside and connecting and relationship in a brand new and thrilling method,” stated Olivia Yu, International VP of Partnerships, Bumble, in an announcement.

Each Thursday at 7 p.m. native time, customers can RSVP to the weekly occasion in Bumble’s Date Mode throughout the app. Bumble could have a reminder on display with a countdown, so customers know when Bantr Reside kicks off. As soon as a person joins, they’re randomly paired with somebody and have three minutes to direct message a possible match. If issues go nicely, customers can select to match, see one another’s pictures, and proceed the dialog within the app.

Bantr Reside can be out there to Bumble customers without cost within the US, Canada, the UK and Australia. The expertise will final till the tip of the yr.

Additionally, as a part of the partnership, Bumble customers can redeem a two-month subscription to Apple TV+.

Earlier this month, TechCrunch reported Bumble’s latest blind date characteristic, which was quietly examined within the UK. Now we all know that this characteristic known as Bantr Reside.

The characteristic competes with Tinder’s “Blind Date” characteristic, an nameless chat expertise, and its velocity dating-like characteristic “Quick Chat,” which lets customers join earlier than matching.

As beforehand introduced, characters from the Emmy-winning collection are featured within the newly launched EA Sports activities online game FIFA 23. Ted Lasso, Coach Beard, Sam Obisanya, Jamie Tartt, Dani Rojas, Roy Kent and Isaac McAdoo seem within the sport.