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© Reuters. FILE PHOTO: The iPhone 14, iPhone 14 Professional and iPhone 14 Professional Max are displayed on the Apple Fifth Avenue retailer, in Manhattan, New York Metropolis U.S. September 16, 2022. REUTERS/Andrew Kelly
(Reuters) -Apple Inc is dropping plans to extend manufacturing of its new iPhones this yr after an anticipated surge in demand didn’t materialize, Bloomberg Information reported on Tuesday, citing folks conversant in the matter.
The corporate advised suppliers to curtail efforts to extend meeting of its flagship iPhone 14 product household by as many as 6 million items within the second half of this yr, Bloomberg reported.
As an alternative, the Cupertino, California-headquartered firm will purpose to provide 90 million handsets for the interval, almost the identical quantity as a yr in the past and in keeping with Apple (NASDAQ:)’s authentic forecast this summer time, the report stated.
Apple didn’t instantly reply to a Reuters request for remark.
Demand for the higher-priced iPhone 14 Professional fashions is stronger than for the entry-level variations and a minimum of one Apple provider is shifting manufacturing capability from lower-priced iPhones to premium fashions, Bloomberg reported.
Apple had this week stated it could begin manufacturing the iPhone 14, launched earlier this month, in India, because the tech large strikes a few of its manufacturing away from China.
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