Categories: Business

Adidas launches investigation into Ye conduct claims

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Kanye West at an occasion asserting a partnership with Adidas on June 28, 2016 in Hollywood, California.

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Adidas mentioned it’s investigating accusations made by employees referring to the conduct of the musician Ye throughout his partnership with the German sportswear model.

The corporate mentioned in a press release late Thursday: “It’s presently not clear whether or not the accusations made in an nameless letter are true. Nevertheless, we take these allegations very severely and have taken the choice to launch an impartial investigation of the matter instantly to deal with the allegations.”

It follows a Rolling Stone article revealed Tuesday with nameless allegations that Ye confirmed pornographic and sexualized materials to Yeezy employees throughout conferences and made sexualized remarks to feminine employees. CNBC has not independently verified the claims.

A consultant for Ye was not instantly accessible for remark when contacted by CNBC.

Rolling Stone additionally mentioned a gaggle of former staff had despatched an nameless letter to Adidas accusing senior leaders on the firm of turning a “blind eye” to the conduct.

Adidas terminated its partnership with Ye, previously referred to as Kanye West, in October. It mentioned his current feedback and actions had been “unacceptable, hateful and harmful.”

Hole and Foot Locker then mentioned they might take away Yeezy merchandise from their shops. Designer model Balenciaga introduced it was slicing ties with the rapper and producer the week earlier than.

Adidas additionally mentioned it didn’t tolerate hate speech or offensive conduct and was in ongoing conversations with staff concerning the occasions main as much as the tip of the Ye partnership.

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