Lexus Efficiency Driving College Provides Cool NFTs To Its Graduates

The Lexus Efficiency Driving College (LPDS) guarantees a terrific expertise for anybody who needs to affix. Individuals get to drive a Lexus RC F, an IS 500 F SPORT Efficiency, and an LC 500, with the goal to grasp automobile management on the two.24-mile WeatherTech Raceway Laguna Seca in Monterey, together with the well-known 10-story Corkscrew drop. This, in itself, ought to already be definitely worth the cash, however Lexus is throwing in one thing else this 2022 season.

After the observe expertise final August, Lexus has given the over 130 LPDS contributors a novel digital token, colloquially often called an NFT (non-fungible token).

Lexus driver Scott Pruett’s NFT certificates

Lexus driver Townsend Bell’s NFT certificates

As seen on the certificates of Lexus drivers above, every NFT token incorporates customized 45-second footage, occasion particulars, and automobile information equipped by Toyota Linked, an impartial software program heart of excellence inside the higher Toyota ecosystem, rendered on the Polygon platform.

Of word, Polygon is a blockchain platform the place the contributors can mint their NFTs to ow completely. Over 60 friends have minted their NFTs to the Polygon blockchain after a number of days following the occasion.

LPDS prides itself as the primary venue of its sort to offer friends with a residing reminiscence bundle from their high-performance driving expertise.

That is the pilot and trial NFT program for Lexus and the automaker stated that it has already begun engaged on methods to offer LPDS NFT homeowners potential advantages sooner or later. These may embrace entry to motorsport-related or model engagement alternatives. A attainable further worth at future Lexus Efficiency Driving College dates, together with the coveted, one-on-one Masterclass.

The LPDS was conceived in 2018 and since then has grown into a well-liked vacation spot for each expert racing drivers and entry-level, on a regular basis drivers. Whereas the 2022 season has already been concluded, Lexus is already trying ahead to the 2023 season with dates and venues but to be introduced.